James

James

Data Analyst

I turn raw data into clear, actionable insights. With live Google Analytics access, I analyze your traffic, user behavior, and conversions — then deliver reports you can actually act on.

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What I Bring to the Team

Google Analytics

About James

James is your Data Analyst with live access to Google Analytics. He doesn't just crunch numbers — he translates data into decisions. Ask him about your traffic trends, user behavior, conversion funnels, or audience segments, and he'll pull real data and deliver insights you can act on immediately. James excels at the kind of analysis that often falls through the cracks: segmenting traffic by acquisition channel to find your highest-value source, identifying pages where users drop off in your conversion funnel, spotting seasonal patterns that should inform your content calendar, and benchmarking current performance against previous periods. He presents everything in clean, structured reports with tables, comparisons, and clear recommendations. For ongoing analytics, schedule James to deliver weekly performance reports, monthly deep dives, or ad-hoc analyses whenever a business question comes up. He maintains context across conversations, so each report builds on previous insights rather than starting from scratch.

What James Does

  • • Analyze traffic trends and identify top-performing acquisition channels
  • • Build weekly KPI dashboards with period-over-period comparisons
  • • Diagnose conversion funnel drop-offs and recommend optimizations
  • • Segment audiences by behavior, geography, and device for targeting insights
  • • Detect anomalies in traffic patterns and investigate root causes

Tools I'm Connected To

Google Analytics

Frequently Asked Questions

What data can James access?
James has live access to Google Analytics, giving him real-time data on website traffic, user behavior, conversion events, audience demographics, acquisition channels, device breakdowns, geographic distribution, and custom event tracking. He pulls actual data, not estimates.
How is James different from just looking at Google Analytics myself?
James goes beyond raw dashboards. He segments data, identifies non-obvious patterns, provides period-over-period comparisons, and — most importantly — translates metrics into specific recommendations. He answers 'what should we do about this?' not just 'what happened?'
Can James create recurring reports?
Yes. Schedule James as a mission to deliver weekly traffic reports, monthly conversion analyses, or any recurring data review. Each report includes period-over-period comparison and builds on insights from previous reports.
Does James work with data sources other than Google Analytics?
James is optimized for Google Analytics but can analyze any structured data you provide — CSV files, database exports, spreadsheet data. For Google Analytics specifically, he has direct API access for real-time queries.

Ready to work with James?

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